Buick Motor Division's famous "tri-shield" emblem, basically three shields inside a circle, can be traced directly to the ancestral coat of arms of the automaker's Scottish founder David Dunbar Buick. The value of the Buick logo was noted in the early 1990s in a study commissioned by a corporate identity firm, the Schechter Group. A study of the impact of corporate symbols, it found that consumers' opinions can be helped - or even hurt - by their logos. It further observed that "among car marketers, GM's Buick gained an astounding 53 percent in positive image with its tri-shield symbol."
1971 Buick Hood Emblem / Hood Ornament
One of two mounting / alignment pins are intact - second pin is broken at the half point. This emblem will fit similar models and years. Please check your application. No bubbling, peeling or cracking. Check photo for best description.View Item Details...
$10.99
1980s - 1990s Buick Regal Gran Sport Fender Emblem Set$9.99 View Item Details...
1980s - 1990s Buick Regal Gran Sport Fender Emblem Set
Original OEM Part. This emblem set will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.View Item Details...
$9.99
1980s - 1990s Buick Regal Gran Sport Fender Emblem Set$15.99 View Item Details...
1980s - 1990s Buick Regal Gran Sport Fender Emblem Set
Original OEM Part. Salvaged from 1994 Vehicle. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Faded. Check photo for best description.View Item Details...
Buick Century Fender / Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.View Item Details...
Buick Century Fender / Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.View Item Details...
Buick Century Fender / Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.View Item Details...
Buick CUSTOM Trunk Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. Check photo for best description.View Item Details...
Buick Electra Estate Wagon Fender Emblems - Pair
Original OEM Part. Requires general automotive adhesive or double-sided tape for installation. This emblem will fit similar models and years. Please check your application. Check photo for best description.View Item Details...
Buick Le Sabre Limited Fender Emblem
Original OEM Part. This emblem will fit similar models and years. Please check your application. Requires general automotive adhesive or double-sided tape for installation. No bubbling, peeling or cracking. Check photo for best description.View Item Details...